Sweet Salinas supper club
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Warm, inviting, neighborly, mid-century modern
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Brand creation, brand strategy, collateral creation
Sweet Salinas Supper Club is a restaurant branding project featuring warm tones, exciting patterns, and midcentury modern undertones.
Located in Monterey, California, Sweet Salinas is a community-driven restaurant inspired by the writings of John Steinbeck. His focus on the Salinas Valley area was the basis of some of his most well-known novels, including East of Eden, Cannery Row, and Tortilla Flat, to name a few. Just as neighborly connection was always a theme in these novels, so too is the theme for our supper club.
